Case studies

Digital Marketing Case Studies from Salem and Tamil Nadu

Four current clients from Salem, Chennai and Tamil Nadu. Each case study shows the brief, the objective, what we did and the work delivered, with links to the live sites.

Team reviewing business growth charts in a meeting
Financial Services

YoursPay, Salem

A 50+ page website with SEO on every page, 30 blogs a month and 38 social posts and videos planned and scheduled every month for a Salem financial services company.

Visit live site
50+Pages built
50+Pages with full SEO
30Blogs written every month
38Posts & videos every month
01

The brief

YoursPay offers FD, RD, child savings schemes, gold loans, digital banking and ATM franchises. Customers needed one clear place to understand each scheme, and the team needed steady local enquiries.

02

Objective

Make every scheme easy to find on Google for Salem searches and bring in qualified enquiries for priority products like the Children Savings Scheme and ATM Franchise.

03

Strategy

A scheme-by-scheme website, full on-page SEO, a monthly blog engine, a planned social media calendar and Meta lead campaigns in Tamil, English and Tanglish.

What we deliver

  • 50+ page website with a dedicated page for every scheme and service
  • Full on-page SEO on all 50+ pages: keywords, meta, schema and internal links
  • 30 SEO blogs written and published every month
  • 38 posters and videos planned and scheduled every month on Facebook, Instagram and YouTube
  • Meta lead campaigns for FD, RD, Children Savings Scheme and Retailer ID
  • Off-page link building to priority pages and an AI website chatbot
Website DevelopmentSEOSocial Media MarketingSocial Media Management
Calibration & Testing

Vanavil Calibrations, Tamil Nadu

A 50+ page website for an NABL-accredited calibration lab, with SEO on every page, 30 technical blogs a month and 38 social posts and videos every month.

Visit live site
50+Pages built
50+Pages with full SEO
30Blogs written every month
38Posts & videos every month
01

The brief

Vanavil offers dozens of specialised services, from medical equipment calibration to cleanroom validation, but buyers searching for a specific test could not find a page that answered their question.

02

Objective

Give every calibration and validation service its own search-ready page and reach hospitals, pharma and industrial buyers across Tamil Nadu.

03

Strategy

An SEO audit, a rebuilt website with one page per service and industry, keywords phrased for Tamil Nadu searches, a technical blog and a regular social media calendar.

What we deliver

  • 50+ page website covering every service and industry
  • Full on-page SEO on all 50+ pages, with keywords for Tamil Nadu searches
  • 30 technical blogs written every month on calibration and validation
  • 38 posts and videos planned and scheduled every month
  • Google Search Console setup and indexing
  • Enquiry forms and an AI chatbot for quote requests
Website DevelopmentSEOSocial Media ManagementAI Agent Development
Landscaping

Win Landscape, Chennai

Moved a Chennai landscaping company from Wix to its own website, with 50+ SEO-optimised pages, 30 blogs a month and 38 social posts and videos every month.

Visit live site
50+Pages built
50+Pages with full SEO
30Blogs written every month
38Posts & videos every month
01

The brief

The website was limited by its Wix setup and had almost no content answering the questions Chennai homeowners actually search for.

02

Objective

Own the website and hosting, then build steady Google visibility for landscaping, garden design and maintenance searches across Chennai.

03

Strategy

Migration to own hosting with the domain kept safe, a rebuilt website, Chennai-focused blogs every month and a planned social media calendar.

What we deliver

  • Website moved from Wix to own hosting without changing the domain
  • 50+ pages built with full on-page SEO
  • 30 Chennai-focused blogs written every month
  • 38 posts and videos planned and scheduled every month
  • Google reviews widget, project video showcase and AI chatbot
  • Enquiry forms with instant mobile alerts
Website DevelopmentSEOSocial Media ManagementWebsite Maintenance
E-commerce

ShopC, Multi-Vendor Marketplace

A custom multi-vendor e-commerce website with unlimited product listing, 3 dashboards and 4 user dashboards, plus SEO and social media maintenance.

Visit live site
UnlimitedProduct listing
3Dashboards
4User dashboards
38Posts & videos every month
01

The brief

ShopC wanted a marketplace where local vendors could sell online, manage their own stores and get paid, with tools ready-made platforms did not offer.

02

Objective

Launch a complete marketplace for customers, vendors and the ShopC team, with payments, shipping and rewards built in, and keep it visible every month.

03

Strategy

A custom e-commerce platform with separate dashboards for each role, followed by monthly SEO, blogs and social media maintenance.

What we deliver

  • E-commerce website with unlimited product listing
  • 3 dashboards and 4 user dashboards for admins, vendors, staff and customers
  • ShopC Coin rewards, flash and festival offers and nearby-vendor shopping
  • Razorpay payments, Shiprocket shipping and WhatsApp order alerts
  • 30 SEO blogs written every month
  • 38 posts and videos planned and scheduled every month
Website DevelopmentUI/UX DesignSEOSocial Media Management

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